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Strategy & Operations for eCommerce

We capture where you are. We chart the course. And we follow it every day.

We look past today's problems: we map where growth can come from and what to focus on first. Then we provide a multidisciplinary team, powered by AI agents, that runs store and marketing every day, with a single point of contact.

One direction, from plan to action.

  1. 01

    An organic view of the business.

    We start from the levers available and the martech stack: market, demand, categories, platforms and room for growth.

  2. 02

    We lead the strategy.

    Growth Strategy in three questions: where to grow, how to grow, what to focus on first.

  3. 03

    We deliver it through Operations.

    A single team turns the roadmap into actions every day: strategists, eCommerce, analytics, content, MarTech and CRM, design, SEO and development on the same KPIs, supported by AI agents. Capacity shifts to the priorities of the moment.

What sets us apart

The margin, before the problem.

  1. 01

    Room for growth, not an audit.

    An audit tells you what does not work; we tell you where the margin is and in what order to take it.

  2. 02

    A digital department, without building one.

    A single point of contact for eStore, martech, content and data; capacity shifts to where it is needed that month.

  3. 03

    AI agents trained on your brand.

    Built on the Merchant's processes and guidelines, with role-based access, tracked actions and human validation before every publication. Native on Shopify and Klaviyo.

  4. 04

    AI reads, people decide.

    We use AI to read demand and scenarios at large volumes; we set the priorities together with the Merchant.

Where, how, what first.

Growth Strategy answers three questions, in this order.

  1. 01.

    Where to grow.

    Market, demand, categories and available room for growth.

    • Growth mapping
    • Benchmark
    • Demand analysis
    • Categories
  2. 02.

    How to grow.

    Audiences, the role of paid, owned and earned channels, customer relationship.

    • Audiences
    • Channel planning
    • Paid · owned · earned
    • CRM
  3. 03.

    What first.

    Opportunities ranked by impact and effort, budget and roadmap with KPIs.

    • Impact / effort
    • Business plan
    • Budget
    • Roadmap and KPIs

Human-led, AI-powered

Your team, with an extra shift.

AI agents that prepare, check and monitor, while the team decides.

The agents work on the Merchant's processes and guidelines, with role-based access and tracked actions. Every publication goes through human validation: more speed and coverage, without losing control of the brand.

  • Shopify
  • Klaviyo
  • Human-in-the-loop
AI agent workflow diagrams with human validation points

Three ways to work together.

  • Project

    Growth Strategy

    We map the room for growth and define where to invest, through which channels and in what order. The result is a roadmap with KPIs and budget.

  • Ongoing

    Operations

    A multidisciplinary team runs store, marketing, content and data every day, with a single point of contact and AI agents alongside.

  • The full journey

    Growth Strategy + Operations

    The strategy and the people who put it into practice are the same team: the roadmap becomes action with no handovers.

Projects we follow every day.

All projects

Capability.

Growth mapping , Benchmark , Business plan , Channel planning , Roadmap and KPIs , eCommerce management , Content operations , Hybrid team , AI agents on Shopify, Klaviyo, Zendesk and HubSpot

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